Word of the day PIVOTAL

PIVOTAL

Meaning: of crucial importance in relation to the development or success of something

Synonyms: crucial, significant, key.

Antonyms: unimportant, inconsiderable, insignificant.

Usage

1)      In this day and age, social media marketing is pivotal to a company’s success.

2)      When the scientist created the antibiotic, he had no idea how pivotal his creation would become to the word of medicine.